We launch highly focused digital advertisements in selected real estate markets. When prospects click these ads, they're directed to a form that begins their onboarding journey with us.
Prospects complete a detailed form, which is immediately screened by both AI and human agents. This hybrid filtering system weeds out fake or irrelevant data to ensure only serious buyers or sellers make it through.
Our Internal Sales Agents (ISAs) reach out to qualified leads via phone. They confirm key details, gauge intent, and ensure that the prospect is genuinely interested in being connected to a real estate professional.
A separate verification team conducts a second call to lock in all details. Once confirmed, we schedule a phone appointment between the prospect and a licensed broker or agent.
Once verified and scheduled, we send the lead directly to the assigned broker via text message. This ensures real-time delivery and immediate opportunity for follow-up.
Brokers are expected to stay in touch with each lead and update us with every interaction - whether positive, negative, or no response. If a lead is unresponsive, we will either reschedule or replace it at no extra charge.
Lead pricing is based on the average market value in that area. If a lead is below quality or pricing expectations, we will confirm with the broker and replace the lead if it’s deemed unfit - no additional cost.
For our Gold and Platinum clients, we build an online business profile with photo, bio, and service details. Brokers receive a draft to review and approve before it goes live.
Our job doesn’t end with the lead hand-off; we continue to handle the heavy lifting of sourcing and verifying leads so brokers can stay focused on closing. Our account managers provide ongoing support and guide brokers on next steps.
